Totally. And between stuff like the stage fight in AW1, the Ashtray Maze in Control and We Sing in AW2 Remedy has gotten so damn good at integrating music and gameplay too.
I personally was blown away by POE - This Road as well. The track is mesmerising and every time a new variation on it played after an Alan chapter I had almost goosebumps. I still regularly go back and listen to the whole 9 minute track on YouTube.
Yeah but it’s not really the same thing years later when most people are long finished with the game. Was the same with playing BG3 around release last year, participating in conversations with friends and strangers alike about discoveries in the game as it’s happening and everyone is talking about it and playing it at the same time. I’m sure similar things happened this year with Black Myth Wukong and Silent Hill 2 Remake to some extent, though I didn’t play those.
It’s not about spoilers so much as participating in the buzz and culture and community that only really occurs around release.